Reports allow you to view statistics about your sites traffic as well as email sent through Blackbaud's NetCommunity.
The Site Usage Report displays the total number of hits each page on your Web site received and the percentage of total hits compared to other pages on your site. Web pages are hyperlinked so you can open them directly from the report.
Page View Summary
The Page View Summary displays the total number of page views, the average number of page views, and the average number of page views per visit for all pages in the Web site. Web site users can filter the report results by date range and group the results displayed in the bar graph by day, week, or month.
The Page Overview Report displays the total number of page visits and views for each page viewed. It also includes a bar graph that shows the total number of page visits and views for each page ID. You can filter the report so it includes only pages with the top ten number of views or visitors, the bottom ten number of views or visitors, or all pages that had any views or visitors. Web pages are hyperlinked so you can open them directly from the report.
The Visit Summary displays statistics for Web site visits during the specified period of time. The summary includes the total number of visits and average number of visits per day. It also includes the total length of time visitors spent on the Web site and the average visit length per visitor. The average visit length is calculated by dividing the total length of time of all the visits by the total number of sessions (individual visits).
The Visitor Summary displays statistics including the total number of Web site visitors, the number of unique visitors, the number of one-time visitors, the number of repeat visitors, and the average number of visits per visitor. The summary also includes the total number of Blackbaud NetCommunity visitors and the number of unique Blackbaud NetCommunity visitors. Web site users can filter the report results by date range.
Email Revenue Summary:
The Email Revenue Summary displays the amount of donations collected through a link in the email to a donation page. Web site users can filter the report results by date range, message type, and revenue type.
Email Activity Report:
The Email Activity Report displays details for each email sent including the email title, type, sender's name, and date sent. Other details include the number of opened and bounced emails, and the number of page visits generated by each email. The report also contains a bar graph which shows the total number of opened, bounced emails, and page visits for all emails included in the report. Web site users can filter the report results by email type, date range, and action.